Europe increasingly popular among African and Middle Eastern MBAs

Europe increasingly popular among African and Middle Eastern MBAs

  • International survey found that Europe is increasingly popular among African and Middle Eastern MBA candidates
  • Germany displaces France to become 5th most preferred MBA destination
  • Top European business schools arrive in Johannesburg to recruit African candidates

According to the latest QS Applicant Survey 2010, there has been a 19.9% rise in the number of MBA candidates from Africa and the Middle East selecting UK, Germany, France, Spain and Switzerland as their preferred study destination from 2009-2010. In the same year, the number of candidates choosing the US as their preferred study destination dropped considerably from 71.1% to 60.4%. Germany has also become the fifth most preferred destination for the region’s MBA candidates, displacing France.

Ross Geraghty, managing editor of the TopMBA Career Guide says: “What is surprising about these MBA study destination preferences is the disparity between MBA applicants in different regions. The US is no longer dominant and more and more European countries are at the top of people’s lists. Germany has risen to prominence in recent years, especially among candidates from Africa and the Middle East.”

Nick Barniville, MBA director at ESMT European School of Management and Technology believes Germany’s high employment figures play a significant part in its popularity: “With its growing number of high-quality MBA programs, Germany is a prime destination for MBA candidates. The chance for employment after graduation is high. Over 90% of MBA students who graduated in December 2009 were in employment by March 2010. Over 60% of these graduates found employment in Germany.”

To meet this growing demand for European MBA programmes, some of the world’s best business schools in Europe such as Vlerick, ESMT, IE, IMD and ESSEC Business School among others from around world will be travelling with the QS World MBA Tour to Johannesburg on Tuesday, 29 March 2011 to meet and recruit some of the country’s best candidates. Candidates can register on Registration is free.

For more information, contact: Barak Cerff, +27 (011) 867 3466

QS World MBA Tour               

The QS World MBA Tour is the world’s largest series of recruitment and information fairs for business school applicants. In 2010, over 60,000 MBA candidates registered to visit 85 events in 66 cities in 42 countries.

The QS World MBA Tour offers a unique opportunity to meet admissions officers of the world’s most influential business schools at venues around the world. Now in its seventeenth year, the Tour will consist of 83 events across 42 countries over five continents during 2011. 

QS Applicant Survey 2010    

The QS Applicant Survey 2010 is the largest survey of the mindset and aspirations of MBA applicants ever conducted. The results provide detailed insight into the status, attitudes, goals and ambitions of MBA applicant worldwide and how they, and the employment and education markets for young professionals, are changing.

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